Online Logo Maker Vs Custom Logo Design
The main objective behind designing a logo is that to position your brand in the market. Now if the logo is creative and communicates the business message effectively then it remains in the mind of a viewers for long period of time. So basically there are two forms of logo designing. First is to design it using online logo making software’s and another one is using the assistance of a professional logo maker for a brand. Each of the two processes have their advantages and disadvantages related to it.
Speed:-
It has been found that online logo making software’s can design logo makers can design logo faster than Professional Logo Designer. It has been found in a survey that software’s for logo makers can design logo within a period of 3 minutes compared to a professional designers. Just a brand need to fill up all the necessary information required for designing using logo designing software. on the other hand professional designers takes lots of time designing it. A minimum of one to two days time a custom designer takes to design a logo for a brand. So in the matter of speed and timeliness online logo makers are faster than logo designers.
Creativity:-
Professional designers first collect information from the client about their requirement. Then they start designing it for the company. Sometimes they make a sketch on paper about the brands design. Then they start designing it manually. It involves lots of brainstorming from the part of the designer. To maintain the uniqueness of the brand. Thus it involves more creative thinking from their part. On the other hand software created design are less unique compared to manual design makers. As a client can select from a given template which are being already used by a brand. Hence from the point of view of creativity custom logos are more creative than online softwares.
Competitive advantage:-
Professional designers have more competitive advantage compared to online logo makers. As every time they provide new ideas which attract the attention of the viewers. That is the main reason why custom logo designers are still on more demand in the market compared to online logo making software’s. It helps to position a brand in the market very strongly.
Each category of these designing process has their individual advantages and disadvantages. But the most important factor is that which design suits the brand most on the basis of their budget and time. So before selecting any one of the two process it is essential to identify the advantage and disadvantage of both of them. This where companies gain or lose in competition.The proper choice of software or personnel is a vital part of designing process. Whether it is being done by a Cheap Business Logo Design Company or by a highly advanced software. Small decisions can change the fate of an organization.